SCHOTT solutions no. 2/2011 > Open Innovation

Award-winning ideas with the profiled glass tube CONTURAX® Pro Foto: SCHOTT/A. Sell
Smart People with Creative Ideas
Nearly 800 participants from 68 countries accepted Rohrglas’s invitation and submitted their ideas on new application possibilities for the angular profiled glass tube CONTURAX® Pro.
Sabrina WinterHow do you come up with innovative ideas or create a force field in which creativity begins to bubble? Today, innovation managers rely on approaches like open innovation, crowd sourcing or ideation to achieve this. These terms stand for opening up people’s minds to the creative potential that lies dormant in the general population. People from different cultures with different backgrounds are now providing companies with new ideas and approaches. This paves the way for developing innovative products and applications, coupled with existing knowledge and know-how – for existing as well as current markets.

Thomas E. Miller’s (U.S.A.) installation on directing light and providing shade. Illustration: SCHOTT

Transparent partition walls from Denny Kondic, Germany. Illustration: SCHOTT

The generation of atmospherical light effects through refraction from Daniil Kondratyev, Israel. Photo: SCHOTT/A. Sell
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marion.pyschik@schott.com
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