Petra Schick, SCHOTT AG
Live at the Scene
With a new communications campaign SCHOTT aims to strengthen its image as a marketed-oriented and innovative company.
The message is clear and simple: with our cutting-edge technological know-how and our innovative ideas, we help our customers succeed – around the world, around the clock.
The new image campaign concentrates on certain core businesses and particularly promising markets, for example, white goods, pharmaceutical packaging, information technologies, automotive, solar energy, biochips, bioactive glass and advanced coatings.
The advertisements will appear in selected international trade and technical publications beginning in November 2002 – in other words, in those journals read by our customers and their customers.