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History

How CERAN® became a high flyer

It all began with a visionary idea. Why not take an exceptional glass-ceramic product and combine it with appropriate applications technology, such as a futuristic cooktop? This would ensure the complete compatibility of all the cooktop's features, right down to modified standards for pots and pans, and tried and tested cleaners.

Success quickly followed. CERAN® soon became a synonym with enjoyable cooking in an attractive kitchen – in millions of households. In the future, as in the past, CERAN® glass-ceramic panels are sure to win an enthusiastic response from consumers and to conquer new markets, no matter what energy sources are available.

Year Highlight
1962
  • CERAN® becomes a registered trademark of SCHOTT AG, Germany. From that year on, CERAN® is marked as the original glass-ceramic cooktop panel. The original can clearly be identified by the SCHOTT CERAN® logo on each cooktop panel.
1970 Strategic decision to begin the development of glass-ceramic cooktop panels
1971 Start of production on a small scale Distribution under the Ceran® brand Development of the Ceran® cooktop system by the Technical Applications Lab First Ceran® cooktop panel by Imperial at the Domotechnica trade fair
1972/73 Commissioning of (glass melting) Tank 13 and launch of production on January 29, 1973
1973 Sandblasted decoration, series ceramization
1974/75 Development of colored decorations (decals)
1975 Launch of production with ceramic colors
1976 Introduction of a gas-heated system for Ceran®(developed by SCHOTT/Schwank) First Domopartyca SCHOTT begin researching the consumer and trade market
1977 Expansion of Tank 13
1980 Ceran® cooktop panel sales reach one million
1982 Introduction of direct screen printing
1983 Ceran® system success: SCHOTT inspection label for cookware
1984 Commissioning of a second tank German Marketing Award
1985 Ceran® 85: glass-ceramic cooktop panels with increased IR transmission
1989 Commissioning of a third tank
1991 Start of production in the USA
1993 Start of production in Jena Ceran Hightrans® – glass-ceramic cooktop panels with highest IR transmission
1995 Inauguration of the Ceran® Technology Center and Tank 14 Domotechnica of Colors: presentation of Ceran® for gas – the concept for a complete family of products (with a SCHOTT Ceramat® burner)
1996 Two-week lead time for prototype and series production
1997 Domotechnica of Innovations: presentation of Ceran Cook-In® and other innovations
1999 Domotechnica of Discoveries
2002 For the company's 50th anniversary year in Mainz, SCHOTT celebrates the production of the 50 millionth CERAN® glass-ceramic cooktop. If all these cooktop panels were laid out in a line, they would cover about three quarters of the way around the earth.
2004
  • Development and market introduction of Home Tech Electronics, a business segment from Home Tech for electronic devices
2006
  • With CERAN CLEARTRANS®, SCHOTT again is the first glass-ceramic manufacturer that introduced a transparent glass-ceramic cooktop panel in the European market. Another innovative solution as a modern and elegant solution for every kitchen
2008
  • SCHOTT sets new standards when it comes to environmental protection and refines and optimizes its glass production processes in order to market eco-friendly and resource efficient products in the future
  • SCHOTT CERAN® presents its newest innovations to the entire home appliance industry at the Kitchen and bath Industry Show in Chicago/USA
2009
  • Introduction of the latest, 5th generation black CERAN® glass-ceramic cooking surface with the Eco benefit and additional possibilities that allow blue light to be indicated by a black glass-ceramic cooking surface
  • 26 October: SCHOTT celebrates selling 100 million CERAN® glass-ceramic cooking surfaces. It is the world’s top-selling glass-ceramic cooking surface brand
    2010
    • SCHOTT CERAN® wins the 2010 German Innovation Award for the Large Enterprises category for sustainable production processes, securing its production site in Germany, new development of blue light capability of its cooking surfaces and for the successful Ingredient Branding Strategy with its customers




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      SCHOTT AG

      Hattenbergstrasse 10
      55122 Mainz
      Germany
       +49 (0)6131/66-0
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